Vispera - Image Recognition Solutions for Retail

OUR CHALLENGE

The world’s 3rd biggest biscuit and 10th biggest chocolate manufacturer wanted to track planogram compliance and on-shelf availability in local modern trade (LMT) stores.

They were creating planograms for chocolates and biscuits categories separately for each store and disclosing them to store staff to implement. They could only audit the compliance with the help of their supervisors and the scores were always reported around 90-95%. 

When they had come across Out-of-Stock (OOS) problem regarding one of their top selling SKUs for two weeks in one of the busiest stores, they realized that visual assessment and manual reporting of planogram compliance were subjective and they could not trust the collected data to take any action.


VISPERA REPORTS PLANNED AND REALISED SHELF SHARES COMPARATIVELY
RESULTS ARE SHOWN SEPARATELY IN THE BASES OF FIRMS AND BRANDS

BEFORE VISPERA
The settlement of the shelf-share dispute between retailers and suppliers was one of the most difficult issues.
AFTER VISPERA
Now, there is a reliable solution that solves the shelfshare disputes between the retailer and the supplier.

60+ Store Visits Performed
4800+ Pictures Processed
192.000+ Items Counted