Space Planning & Category Management
Improve space planning and category management with actionable and on-the-spot shelf data.
Why Grocery Retail Should Use Space Planning & Category Management Solution
Vispera Space Planning & Category Management Solution
Vispera's solution for space planning and category management helps retail to make tailored suggestions regarding merchandising, offers greater control to sales reps while sustaining cohesion, and builds planograms within minutes.
It is possible with a single tool to:
- check for compliance, manage valuable space, optimize product facings, and track share of visible inventory
- receive actionable on-shelf feedback to boost the efficiency of your category performance
- relieve the sales representatives of the lengthy manual category checks they need to carry out.
What Space Planning & Category Management Solution Does
Share of Visible Inventory
Vispera's visual intelligence solutions discover category opportunities and present optimized shelf and display strategies. Vispera ensures the visibility of assets that shoppers interact with and reveals the inventory presentation across every channel while recognizing every single product, displays, and pricing that yields top shopper attractiveness.
Vispera measures compliance by comparing planograms with realograms as the shelf's actual state acquired with everyday shelf images. Managers can view the data extracted from images taken from the shelves on the executive dashboard and measure the compliance by scoring planograms based on such factors, including assortments and visual assets.
Valuable Space Planning
Vispera helps suppliers to determine suitable spaces to build performant categories. Vispera blends shelf data and business insights to recognize valuable focus areas, investigate stores to find where shoppers interact most, make changes between categories, and rebuild them to anticipate higher margins.
Visualizing the effects of real-time changes on the shelf share to sales is the first step of planogram optimization. With Vipera image recognition solutions, monitor the field execution through shelf reality. By monitoring the shelves in real-time and combining them with sales data, we facilitate the planogram optimization process in the most dynamic way possible.
If you do not have a planogram right at the point, Vispera captures the shelf images and turns them into planograms, resulting in shorter time spending for HQ to build planograms and more time making strategic decisions. Vispera's planogram automation solution forms specialized planograms delivered from the management team to the field team in real-time.